About Us

Founded in 2009 with RMB 70 million in registered capital, Jinyao (Shandong) Machinery Equipment Group Co., Ltd. is a national high-tech enterprise specializing in three core fields — snow equipment, amusement rides and construction machinery — and integrating independent R&D, smart manufacturing, global sales, site planning, engineering installation and after-sales maintenance. Drawing on advanced European and American design and production concepts, we stay committed to technological innovation and quality, holding 20+ national patents. With proven products, a comprehensive service system and a strong market reputation, we have become an influential source manufacturer in China’s cultural-tourism, snow-sports and construction-machinery sectors.

The company follows standardized, refined production management and is fully certified to the ISO 9001 quality, environmental and occupational health & safety management systems. From raw-material selection, sheet-metal cutting and precision machining to integrated welding, electrostatic coating, machine commissioning and pre-delivery inspection, every process is benchmarked against top industry standards, with key structural materials and core welding processes exceeding national requirements. Our 30,000+ m² smart production base houses dedicated sheet-metal, welding, painting and assembly lines — every process is kept in-house, never outsourced. Our 400+ employees include 40 senior technical staff; core components come from leading domestic and international brands, stock models are readily available, and a nationwide logistics network delivers directly to project sites.

Backed by strong R&D and manufacturing capabilities, our products span three core lines — snow equipment, amusement rides and construction machinery — fully meeting the diverse needs of scenic areas, ski resorts, family amusement parks, outdoor camps, cultural-tourism complexes and construction experience bases. Our snow equipment line features high-performance snow makers, magic carpet conveyors and low-altitude sightseeing cable cars. Highly cold-resistant, stable, efficient and safe, the equipment suits large snow parks, professional ski resorts and winter tourism destinations, helping snow projects open and operate quickly.

Our amusement ride line covers rainbow slides, mountain coasters, amusement tanks and popular family entertainment facilities. Innovative, engaging, safe and compliant, the rides combine visual appeal with interactivity and fit mountain scenic areas, family parks, outdoor leisure camps and rural tourism projects — boosting visitor appeal and helping sites attract guests and grow revenue.

Construction machinery is our core business. As a professional total-solution provider for construction-machinery-themed parks in China, we offer a full range of simulated construction equipment — excavators, loaders, bulldozers and forklifts. Built strictly to industrial machinery standards with reinforced steel and precision craftsmanship, the machines are structurally solid, safe to operate, highly realistic and durable. We also handle master planning, equipment customization and complete installation for large construction-themed parks, educational training bases and outdoor development centers, delivering professional, customized, one-stop park solutions.

The company has a complete organizational structure, with an R&D center plus design, production, quality management, sales, engineering construction, safety management and after-sales maintenance departments, forming a full-chain one-stop service system covering project intake, site survey, planning, equipment selection, custom manufacturing, installation and commissioning, operator training and lifetime maintenance. After more than a decade in the industry, our service network covers all of China, with 500+ completed projects at well-known cultural-tourism, snow and educational sites including Mount Tai Scenic Area, Harbin Ice & Snow World and Wanlong Ski Resort in Chongli.

Committed to craftsmanship and integrity, we strictly enforce national safety production standards. All products are registered and inspected with the national quality authority, and we have earned honors including AAA Credit Enterprise, Quality & Credit Guaranteed Demonstration Unit, China 315 Integrity Brand and Leading Brand in China’s Snow Industry. Our products sell well across China and are exported to many countries and regions, earning recognition and long-term trust from customers worldwide.

Looking ahead, Jinyao Group will continue to focus on its three core businesses — snow equipment, amusement rides and construction machinery — with smart manufacturing as the upgrade core and technological innovation as the driving force. We will keep optimizing our product mix, improving quality and strengthening our service system, committed to providing customers worldwide with safer, more reliable and more cost-effective equipment and total project solutions that help cultural-tourism, snow and educational projects launch efficiently, pay back fast and stay profitable.