Project Overview
Six parallel rainbow slide lanes totaling 120 m, custom-built for the scenic area. It became the area’s No. 1 Douyin topic in the opening month and lifted secondary spending by 35%.
Project Details
The scenic area’s existing routes were sightseeing-oriented and lacked experiential attractions. Based on the mountain gradient and visitor flow, we designed six parallel rainbow slide lanes totaling 120 m.
From survey and design to opening, the project took 45 days, complete with a buffer deceleration zone and an end-of-lane recovery conveyor, supporting 3,000+ guests per day.
In the opening month the slide became the area’s main traffic driver; average visit duration increased by 1.8 hours with a clear rise in secondary spending.
